orderTalk Data Reveals Big Wins for Restaurants on Game Day
Seamless online ordering systems score high ROIs, especially on big event days
ET | Source: orderTalk, Inc.
FLOWER MOUND, Texas, Jan. 31, 2018 (GLOBE NEWSWIRE) — A leading provider of online ordering systems for restaurants, orderTalk, Inc. has released last year’s Game Day stats that show online ordering has become a favorite pastime on America’s biggest day in football.
On the Big Game in 2017, restaurants using orderTalk’s digital ordering software reported online ordering sales increases well above other non-event days.
- Catering sales won big with a 400% increase in online sales transactions and a 300% increase in the quantity of food items sold online
- Pizza chains saw a 21% increase in online sales transactions with a 20% increase in the quantity of food items sold online
- Sandwich chains saw a 3% increase in online sales
“Online ordering software analytics such as these demonstrate just how mainstream online ordering has become,” said Patrick Eldon, CEO, orderTalk. “It also highlights that restaurants can increase their online and catering sales drastically by ensuring that they are well-prepared for high-volume days such as these. A well-designed and efficient online ordering system will engage customers and ensure their loyalty.”
orderTalk, Inc. is the original provider of online ordering systems for restaurants worldwide offering expedient, dependable and secure online ordering software solutions. Since 1998, the company has utilized proprietary remote ordering software as well as mobile and social media applications to meet the expanding needs of the restaurant industry. In 2017, orderTalk unveiled Erica, a patent-pending universal artificial intelligence plug and play POS integration. The easy-to-install software will input third-party delivery food orders directly into a restaurant’s POS system without the need for employee intervention or tablet monitoring. orderTalk’s sophisticated food ordering systems and software solutions are designed to leverage business growth through stronger sales, higher check averages, decreased overhead costs and a higher customer satisfaction level. For more information, visit www.orderTalk.com.